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Movie Firms Working on Digital Film System

Universal Pictures, Warner Bros. Entertainment and a company called Digital Cinema Implementation Partners is developing a way that theaters can quickly add a film to an extra screen if demand for such a movie occurs when it gets sold out on one screen. The process is trying to make it so theaters can deliver what the audience wants as quickly as possible.

“Our goal really is to have the easiest, fastest, most reliable, most cost-effective content delivery technique possible to the theaters we represent,” said Travis Reid, Chief Executive of Digital Cinema Implementation Partners, which is working with Warner Bros. and Universal.

Sounds like a pretty great idea to me. Look at what the techology involves:

The process, still in the early stages of development, would use satellite and broadband delivery systems to beam digital films directly to theaters, rather than have them copied onto hard drives and delivered by hand, as for the most part they are now, said Darcy Antonellis, Warner Bros.’ executive vice president for distribution and technology.

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  • One Response to “Movie Firms Working on Digital Film System”

    1. MyAvatars 0.2

      like harry,lotr, or pam’s pyramit,
      i think to catch watcher you have select digital film systems…

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